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James Carnes gives us a tour of 3D-printed footwear innovation from HILOS at Milan Design Week 2024.

ABOUT JAMES

James Carnes is an Innovator, Brand Strategist, and Executive. In his 25+ years in the industry, he has launched concepts like Boost, Primeknit, and Futurecraft, and led adidas sustainability strategy for many years. James was born and raised near Detroit, Michigan.

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